Industry Autopsy
Super Bowl goals, For Jay-Z it's the first bar that seems to prophesize the inevitable. A half-time performance at Super Bowl 52. Who would've guessed that after his wife performing at the previous Super Bowl that Jay-Z would be up next. The world's biggest stage with millions of eyes tuned in. For Hip-hop this would been a pivotal accomplishment in validating the genre's legitimacy and it's longevity. But as the lights dimmed and the music started to play, it became inevitably clear that this wasn't Hip-hop and it definitely wasn't Jay-Z. This was Justin Timberlake.
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No truer words express the unattainable expectations that hip-hop has seen with the Grammy's more than the song 'Moonlight' by Jay-Z. The song itself talks about the movie "La La Land" being declared as the winner of "Best Picture" at the 2017 Oscars only to be announced moments later that the movie Moonlight was the actual winner. This is a snub that the culture has seen time and time again from award shows. So is 'the culture' stuck in La La Land? La La Land often refers to a euphoric state and a land of make believe. It's this same mind-set that many people believe Hip-hop artists are stuck in as they have often measured the success of their career and the pennicle of being a Grammy award. But is this truly realistic? |
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