Industry Autopsy
Imma hot box in the drop top. The rap game can bring you many things. Cars, clothes, women, but for one Atlanta rapper fame was the allure that attracted him. First known for his popularity around the Atlanta scene, he first introduced himself as Yachty and mainly trying to establish relationships with the right people, the rapper part that came after. He has a unique look as well as style, most notably his red hair and his use 90's Nautica boat shirts, has helped him standout in the heavily saturated market of Atlanta . Lil Yachty like most young people are heavily into social media, Lil Yachty recognized how the powers of social media can help propel an unknown to a household name. In his case it was the use of the now popular SoundCloud account that helped propel him to a near overnight success. His hit '1 Night' has reached over 10 million streams and has built a loyal fan base that continues to grow. Staying true to his Auto-tune sound and loyal to his production crew, Lil Yachty is doing it his way. There is plenty of interesting story lines with Lil Yachty, but here are some quick facts about Lil Yachty.
Rap Name: Lil Yachty (aka Lil Boat, Aka Yachty) Born: August 23, 1997 (age 18), Atlanta, GA Record Label: Latest Mixtape: Lil Boat Twitter: @lilyachty
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