Your Word is Your Bond
Be true to your word because your word is your bond. Your word is all you have after you take away the cars, the houses, the jewels, and the money. Most importantly your word is what you are remembered by. Some of the greatest thinkers and leaders are more remembered for their words then what they accomplished. The power of words have been known to start the bloodiest of wars, while also having the power to crown a victor without a single bullet being fired. So when it comes to music it's no wonder why artists make millions of dollars. The power of song lyrics especially in rap music has started wars as well as created social change.
In Hip Hop being an entrepreneurship is what is your foundation. Long before the Gary Vaynerchuck's came along and made entrepreneurship cool. Hip Hop was paving the way. Independent artists like Master P have told stories of selling $500,000 worth of tapes out of the back of their trunks. Something that has now been re-categorized as "Pop Up Shops". This entrepreneurial spirit has now spread across the world as many workers are finding that with stagnating incomes and rising costs of living that having a separate side hustle is no longer a nice-to-have, but a life line. It's with this new knowledge that from rappers, to actors, to everyday workers are finding ways to BOSS UP.